“Nike’s expectation when we signed the deal was, at the end of year four, they hoped to sell $3 million worth of Air Jordans,” says David Falk, Michael Jordan’s agent. “In year one, we sold $126 million.”
Just one of the revelations from The Last Dance (2020), the Neflix documentary focused on Michael Jordan’s hugely eventful, and highly successful, time at the Chicago Bulls. I just had to quote this show again, even after my recent post.
Alex Raphael 
Sounds like a super interesting documentary!
Some incredible insights and opinions on leadership, motivation and marketing.
wow, looking forward to seeing this
It’s sooooo good. I hope it encourages others to make their documentary as detailed.
I’ve been trying to find this documentary and then dropped the ball (no pun intended). Now I want to find it again.
I hope you get to
This was an amazing series. I’m so happy you enjoyed it! I think I could watch it a second time!
I know I will too. I just can’t believe those figures.
Every basketball afficianado and sports jock needs to watch it. Loved it
You can take so much from it. They’re already talking about which other sports stars will have something similar.
I was amazed when they showed people jumping over each other to get in the Nike store the other day! I guess I’ve never understood the trainer thing, now a killer pair of sequinned heels.
He was such an inconic figure growing up. And I was useless at basketball haha. I knew plenty about him, but the show revealed so much more.